Recent articles by Alpha Ngai

Alpha Ngai: Panda Power

Alpha Ngai: Panda Power

Soft power was academically identified by the US political scientist, Joseph Nye, in 1990. It is a prominent aspect of how America projects itself internationally. China’s soft power is rather less developed and today it faces determined resistance. Yet, “panda power” is one form of Chinese soft power that has proved to be remarkably effective and resilient.