Dan Yu

Dan Yu, is a China-based international education analyst and digital media specialist with over ten years of experience in the outbound education sector. She has led content strategy and audience research across major Chinese platforms, including Zhihu, WeChat, Weibo, RedNote, and LinkedIn, working closely with international schools and education organisations. Dan Yu’s work focuses on how Chinese public opinion, digital discourse, and policy shifts shape perceptions of overseas education.

Dan's recent articles

Australia’s China student pipeline is facing a credibility problem

Australia’s China student pipeline is facing a credibility problem

Australian universities remain popular with Chinese students, but online chat reveals growing scepticism about academic rigour, employability and value for money. These perceptions raise hard questions about the long-term sustainability of Australia’s education export model.